Promoting your practice

Postcard

 

The Law Society encourages consumers to use solicitors by promoting their services and highlighting the unique selling points solicitors offer. These include being:

  • more expert and reliable than other providers of legal or quasi-legal services
  • properly regulated
  • excellent value for money

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How we promote your services

We run media campaigns such as our recent major national advertising campaign, Your solicitor, qualified to answer. We also provide online services for consumers which encourage them to use solicitors including:

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Free materials for your practice

We have updated and redesigned our popular series of guides on dealing with common legal problems. The new guides supersede previous editions. They are available online to view or download, or they can be ordered free of charge using the downloadable order form.

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Lexcel

Lexcel accreditation is a good way to promote your practice. It offers potential clients peace of mind, giving you a competitive advantage.

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Lawyers For Your Business

Lawyers For Your Business is a network of 1,200 solicitor firms in England and Wales offering specialist advice to small and medium-sized businesses.

Read more

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Rules on promotion

For the rules on publicity abroad for solicitors' firms in England and Wales, see the Solicitors' Code of Conduct.

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